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How to Adapt PR Strategy in the Face of COVID-19
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Media interest in the pandemic will continue. Crafting messages without monitoring the news and social conversations is never a good idea. It's worse now.Setting clear policies, communicating company values and working with legal counsel will help PR practitioners address employee behavior on their own social media channels. www.prnewsonline.com/employee-social-media-PR-problem/?oly_enc_id=3469B2060234C5H
Are Employees' Social Media Posts Still PR's Problem to Solve?
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It may seem like conversations on social media couldn’t possibly get more polarized. But in the face of a pandemic and plummeting economy, during an election year no less, brands continue to find themselves caught in the middle of hot-button issues, forced to choose sides on topics previously thou...In addition to helpful tips, this article includes links to numerous style guides and handbooks that will be useful to communicators. www.prdaily.com/what-an-inclusive-language-toolkit-should-cover/
What an inclusive language toolkit should cover - PR Daily
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As diversity and inclusion efforts take shape, words and phrases emerge as crucial elements for cultivating mutual respect among co-workers. Consider these steps in developing a protocol. Language is the medium through which attitudes and behavior are influenced. Words can hurt, or they can heal. Un...